Hair & Body
Partner Profile: Hoxton Shave Co.
In late 2017, Hoxton Shave Co. was formed to provide excellent quality shaving products at a very reasonable price. Since their first launch of five shaving creams, Hoxton has expanded their range to include beard care, safety razors, and a wide range of shaving products. Now, the brand stands fully-grown and ever expanding. The latest releases, Sandalwood Shaving Cream & Oil and their Black knurled Safety Razor are among our favorites.
Currently the Hoxton range includes 5 distinct fragrances inspired by British culture. Their cream is formulated to create a fluffy, yet slick lather than is perfect for shaving all skin types.
Sandalwood - A classic of barbershops and fine lavatories, Sandalwood is a pleasantly masculine and subtle fragrance. This warming scent is great during warm or cold seasons, day and night.
Bethnal Green - Bethnal Green is a modern take on the classic barbershop Chypre fragrance, with grounding vetiver. The green scent contains floral notes, reminiscent of the Bethnal Green Flower Market in London's East End.
Shoreditch - The distinctively refreshing scent of aloe creates the base of Shoreditch, highlighted by notes of lemon and green apple.
Cannon Street Road - Named for the historic Cannon Street, this scent is a classic Bay Rum, updated with notes of vanilla and baking spice.
Earl Grey - Along with the famous English tea, this shaving cream is scented with warm spices that remind one of a cabin with a crackling fire, or a freshly baked apple pie.
This is the first multi-purpose oil that Kent of Inglewood has stocked. It works beautifully as a compliment to any shaving cream or soap, especially Hoxton shaving creams. With a good brush, Hoxton produces a lather much like that of higher-end English brands and has a thick consistency that helps to protect you from the blade. After a pass with the razor, the skin is left feeling smooth and hydrated. Lathering can be done fairly quickly, and you will find that the shaving cream holds water quite well.
Hoxton currently makes 5 scents, with shaving cream and oil both available in all five.
For the Beard - Hoxton oil contains 3 main ingredients which have massive benefits for the beard. Sunflower seed oil and castor oil strengthen the hair to prevent breakage, while fighting acne and moisturizing the skin to prevent dandruff. Sunflower seed oil contains vitamin E which helps block UV rays. Olive oil moisturizes and fights bacteria. It is used in a smaller concentration to avoid clogging pores.
For the Shave - Hoxton Pre-Shave and Beard Oil is designed to protect and moisturize the skin while shaving, and also helps your razor glide better. The aforementioned castor and sunflower seed oils are hydrating and will soften the hair to create a more comfortable shave. Castor oil also helps wounds to heal and fights acne.
Hoxton Badger Hair Shaving Brushes are an excellent balance of construction quality and affordability. While just as reliable as many medium-grade brushes, the Hoxton brushes provide a little more scrub than most badger brushes. The scrubbiness of the brush allows for deep exfoliation and makes lathering harder soaps into an easier task. This brush is available in 'Union Jack Blue' or 'Union Jack Red' and with proper care will last you many years.
Hoxton Safety razors are made with robust design and affordability in mind. Each handle is composed of a sturdy Nickel Alloy with chrome plating which allows for rust-free durability. These razors can be used with any standard safety razor shave and will allow for an incredibly close shave with less irritation and little-to-no plastic waste. Current choices include Knurled Chrome, Black Knurled Chrome, Gun Metal, and Matte Chrome.
As time goes on the Hoxton Shaving Co. range will surely expand. For now, I encourage you to visit one of our shops to smell the fragrances, test the oils and try making a lather with the shaving cream at our lather bar or check out the full selection here. In parting, I believe Calgary’s own Doug McCormick described the sensation of using Hoxton’s new oils best:
“As a beard oil it provides wonderful, persistent shine and it feels great in the beard - like mermaid fingers gently caressing individual whiskers. I can’t think of anything more accurate - or cool. Beard guys - give it a shot. Shavers - let me know if a mermaid shows up.”
